Excellence in Customer experience is an award given for excellence in the application of data, AI, and customer journey innovation which delivers personalised and differentiated experiences for consumers and/or enterprise customers.

VNPT successfully surpassed more than 200 entries from 70 foreign countries across the world to win the prestigious prize.

Adapting to current trends and market demands, VNPT has developed a 2017 - 2025 development strategy for VNPT 4.0 with a strategic vision up to 2023. This primarily focuses on transformation to dominate the new market segment and shifting from a traditional telecommunications service provider to a Digital Service Provider.

Moreover, the group has researched and applied the Customer Experience Model of TM Forum with the six main pillars of culture, experience, operations, data, strategy, and technology.

VNPT has also vowed to ensure a Consistent Customer Experience across member units and customer touchpoints.

The 16th Annual Excellence Awards recognised organisations who have made a significant contribution to the acceleration of digital transformation throughout the industry across six key categories - Excellence in autonomous operations, Excellence in customer experience, Excellence in IT agility, Excellence in market innovation, Excellence in network agility, and Excellence in serving people & planet.

(theo VOV)